The Chinese automaker BYD has officially unveiled its Shark hybrid pickup in Brazil, immediately drawing attention for its size, performance, and advanced technology. A recent video from the Alma Group’s BYD dealership in Botucatu, São Paulo, featured evaluator Stanley Ravagnani highlighting the pickup’s impressive specifications and comfort-oriented design.
Power and Performance
The BYD Shark hybrid combines a 1.5-liter turbocharged gasoline engine with two electric motors, delivering a total of 435 hp and 70 kgfm of torque. The setup enables:
- Up to 100 km in full-electric mode
- Around 800 km in hybrid mode
This positions the Shark as one of the most advanced pickups in the Brazilian market. Estimated prices range between R$300,000 and R$400,000, though these are unofficial projections.

Comfort-Oriented Suspension vs. Payload
A standout feature is the independent rear suspension with coil springs, unlike the traditional leaf springs used in rivals such as the Toyota Hilux and Chevrolet S10. This ensures:
- Enhanced ride comfort
- Better urban drivability
- Stability on long trips
However, this comes at a cost: the payload capacity is limited to 840 kg, below the segment average of over 1 ton. For buyers prioritizing comfort and technology, this trade-off may be acceptable. For heavy-duty work, it may be a limitation.
Technology and Equipment Highlights
The BYD Shark hybrid offers a rich technology package, including:
Feature | Description |
---|---|
Airbags | Six (front, side, curtain) |
Brakes | Four-wheel disc brakes |
Safety Systems | Blind-spot detection, ADAS, front/rear sensors, 360° HD camera |
Multimedia | Rotating touchscreen, Android Auto & Apple CarPlay compatibility |
Charging & Connectivity | 50W cooled induction charger, NFC access/start, 220V outlets in cargo and rear seats |
Cargo Area | 1,200 liters, built-in stepladder, lid with shock absorbers |
Mechanics and Construction
- Engine: Direct injection, turbocharged, timing chain
- Electric Motors: Integrated into the rear axle, no driveshaft required
- Battery Placement: Floor-mounted for a lower center of gravity
- Wheels & Tires: 18-inch with 265/65 R18 tires
- Exterior Features: Side steps, tubular Santo Antônio, full-LED headlights with DRL spanning the grille
Market Position
The BYD Shark hybrid competes with Toyota Hilux, Ford Ranger, Chevrolet S10, and Nissan Frontier. Its modern design, high performance, and technology-rich package make it attractive for consumers who value comfort and innovation, though it sacrifices some cargo capacity in favor of driving experience.
The Shark is larger than the Hilux, offering unparalleled electric range and hybrid efficiency for the segment, signaling a new era for pickups in Brazil.
Key Specs Summary
Specification | BYD Shark Hybrid | Typical Segment Pickup |
---|---|---|
Power | 435 hp | 150–250 hp |
Torque | 70 kgfm | 35–50 kgfm |
Electric Range | 100 km | N/A |
Hybrid Range | 800 km | N/A |
Payload | 840 kg | 1,000+ kg |
Suspension | Coil spring rear | Leaf spring rear |
Wheels | 18” | 16–18” |
Verdict: The BYD Shark hybrid represents a comfort-first, technology-packed alternative in the Brazilian pickup market. Buyers seeking a high-tech, long-range hybrid may find it ideal, while traditional heavy-duty users might prefer a conventional truck.
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